THE Ministry of Hotels and Tourism launched QR code and beta version of digital concierge system at the Mandalay TadaU Airport yesterday.

The digital concierge or virtual concierge is a type of customer experience (CX) technology that provides guests with conversational and contextual assistance, and the system is used in conjunction with mobile devices.

Union Minister U Ohn Maung, Deputy Minister U Tin Latt and Mandalay Region Government’s Planning and Finance Minister U Myat Thu cut a ceremonial ribbon to launch the system, and the officials observed the use of QR code by the tourists.

Following the ceremony, the Union Minister and party held a meeting with members of local tourism committees, officials from Myanmar Tourism Federation and partner associations and hoteliers.

The meeting focused on promoting tourism industry of Myanmar with the use of digital technology, cooperation between the state and private sectors, synchronizing with e-Government system and green services of the ministry.

Minister U Myat Thu, also Vice Chairman of Mandalay Region Tourism Committee, detailed about the committee’s works on promotion plans, permissions for construction of hotels and guesthouses, issuing business licenses and tourism development in Bagan area.

In the afternoon, the Union Minister and party held another meeting with Mandalay Region Tourism Committee Chairman and Acting Chief Minister of Mandalay Region U Zarny Aung and regional government ministers to discuss tourism development and safety measures for visitors.

MNA
(Translated by Aung Khin)
Photo;MOHT
Ref; The Global New Light of Myanmar